EPG offers comprehensive event management and consulting services to produce an event from start to finish, execute specific areas in concert with internal teams and volunteer committees, and provide ongoing insight and guidance to staff in the event planning and execution phases.
Events serve many purposes, including educating, training, and certifying professionals, facilitating innovations and market sales, building market awareness and thought leadership, and achieving mission and business objectives. Events can also be a vital source of revenue, sales leads, and membership for organizations. In today’s rapid pace of change, events need to evolve to continue to attract qualified audiences, provide world-class professional development and education, and facilitate successful marketplaces to drive market innovations and growth.
The team assigned to each event has in-depth experience, and EPG has the strategies, processes, and technologies in place to effectively manage and execute all aspects of an event or key areas. We continually monitor sales and attendance results, as well as revenues and costs against budget to ensure goals are achieved or make rapid course corrections to keep events on track.
We provide a tailored approach to every event based on our clients’ specific goals and objectives. We want to better understand your event and markets served and we do that through a review of prior event results and a market and competitive analysis. From that review and analysis, we provide our Insights Report with findings and recommendations to improve event performance. EPG can also provide strategic plans with more details to help event teams facilitate successful event execution.
The event industry was disrupted over the last several years, however, that has also opened the door to use emerging technologies, including AI, chat bots, and more, to better understand your audience, extend events year-round, offer enhanced value, and other benefits.
EPG works with many of the leading technology providers and can identify and implement event management, sales, marketing, abstract and speaker management, registration, and many other solutions. We incorporate your requirements within the process to ensure goals are achieved, including gaining better audience insight, reducing costs and time, and improving customer service, communications, and results.
77% of marketers use experiential marketing as a vital part of their brand’s event-centric strategy. So how does your company stand out from the hundreds of thousands of companies participating?
Our team can develop and execute experiential marketing experiences that can amplify a lasting connection between your customers and your brand, capture qualified leads, build brand awareness and thought leadership, and achieve enterprise objectives.
Our turnkey services include.
Face-to-face marketing offers the best ROI of any marketing channel.
Get a free assessment of your company’s exhibit or sponsorship strategies and learn how EPG can help improve results and ROI!
EPG can support government contractors, companies, and associations with comprehensive marketing services, helping your company follow up with event and other leads, support prospect and customer marketing initiatives, and other marketing and promotion programs. Our marketing services include: