EPG offers comprehensive event management and consulting services to produce an event from start to finish, execute specific areas in concert with internal teams and volunteer committees, and provide ongoing insight and guidance to staff in the event planning and execution phases.
Events serve many purposes, including educating, training, and certifying professionals, facilitating innovations and market sales, building market awareness and thought leadership, and achieving mission and business objectives. Events can also be a vital source of revenue, sales leads, and membership for organizations. In today’s rapid pace of change, events need to evolve to continue to attract qualified audiences, provide world-class professional development and education, and facilitate successful marketplaces to drive market innovations and growth.
The team assigned to each event has in-depth experience, and EPG has the strategies, processes, and technologies in place to effectively manage and execute all aspects of an event or key areas. We continually monitor sales and attendance results, as well as revenues and costs against budget to ensure goals are achieved or make rapid course corrections to keep events on track.
We provide a tailored approach to every event based on our clients’ specific goals and objectives. We want to better understand your event and markets served and we do that through a review of prior event results and a market and competitive analysis. From that review and analysis, we provide our Insights Report with findings and recommendations to improve event performance. EPG can also provide strategic plans with more details to help event teams facilitate successful event execution.
Photo courtesy of the Gaylord National Resort & Convention Center
With extensive start-up experience, EPG can help organizations to launch new events from concept development to execution, including trade shows, conferences, small business matchmaking, and other types of events.
Whether it’s a brand new idea, international expansion of an existing event, or adding new exhibit categories or attendee industry sectors, EPG can help you realize your vision and ensure a sustainable event for the long term.
The event industry was disrupted over the last several years, however, that has also opened the door to use emerging technologies, including AI, chat bots, and more, to better understand your audience, extend events year-round, offer enhanced value, and other benefits.
EPG works with many of the leading technology providers and can identify and implement event management, sales, marketing, abstract and speaker management, registration, and many other solutions. We incorporate your requirements within the process to ensure goals are achieved, including gaining better audience insight, reducing costs and time, and improving customer service, communications, and results.
